Our products and services

We have carried out research for our clients in the following areas:

Determination - identification of market, in which the client operates and understands (mapping the market and the market segmentations, target groups, analysis the competition, estimated size of the market, measuring demand, study market opportunities and trends).

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The strategy and management of the client’s brand, perception and knowledge of brand by consumers as compared to the client’s competitors (image and the strategy brand, knowledge brand, positioning).

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Optimizing marketing mix and using marketing message -the promotion of the brand (pre and post test commercials, measuring the effectiveness of commercial campaigns).

Building and managing of customer relations, but also employee relations (research satisfaction and loyalty of customers, analysis purchasing behavior of consumers, analysis the habits and sentiments of customers, research the needs and buying decision, profile consumers and their requirements, research satisfaction and loyalty of employees).
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Development new products, optimization of existing products and services, and their differentiation from their competition (knowledge of products and services and their use, product tests, design tests).
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Price strategy of the company (comparison of prices and products, price tests and studies of price sensitivity and optimization pricing).